ClearSale and Shift4Shop Helps Merchants Address Chargebacks And False Declines

TL;DR

ClearSale partnered with ecommerce platform Shift4Shop to host an April 2020 webinar educating small and medium merchants on the impact of chargebacks and false declines. The session, featuring ClearSale's Rafael Lourenco and David Fletcher, covered how stricter fraud rules raise false-decline rates, which cost merchants far more than card-not-present fraud and damage reputation and loyalty. ClearSale presents itself as combining statistical technology with a large team of fraud analysts to help merchants protect revenue without disrupting the shopping experience.

Miami, FL (April 14, 2020) - International fraud protection leader ClearSale (www.clear.sale) is partnering with leading ecommerce platform provider, Shift4Shop, to offer merchants critical information on the impacts of chargebacks and false declines. The webinar on April 16th at 1PM eastern, “Chargebacks and false declines: What SMB merchants need to know to protect their business,” features ClearSale Executive Vice President, Rafael Lourenco and ClearSale SVP of Sales, David Fletcher.

Chargebacks have always been a concern for merchants processing credit cards, with the cost of credit card fraud and chargebacks steadily increasing for ecommerce stores. Unfortunately, stricter fraud rules have resulted in a higher rate of false declines, costing merchants 75 times more than card-not-present fraud in 2018. ClearSale is presenting this webinar to educate Shift4Shop customers and other online retailers on the challenges around both credit card fraud and false declines, and present strategies and solutions for overcoming these costly problems.

“Chargebacks cost online retailers millions of dollars each year,” said Rafael Lourenco, Executive Vice President at ClearSale. “But when good customers are declined, they feel insulted. Retailers stand to lose much more to false declines as loyal customers go elsewhere and the merchant’s reputation is damaged. It’s critical, especially in the midst of our current economic uncertainty, that small and medium retailers do everything they can to protect revenues and their reputation.”

You can watch this webinar by clicking here.

Be sure to also watch ClearSale’s VP of Partnerships & Alliances, Denise Purtzer, present at the Couch Conference taking place April 16-17, 2020. Denise’s virtual presentation will be on April 17 at 1:05PM EST in room 1D.

About ClearSale

ClearSale offers the most complete ecommerce fraud protection, combining cutting-edge statistical technology with the world’s largest team of specialized fraud analysts for a balanced, comprehensive, real-world approach. Trusted by over 3,000 customers worldwide and touting a 99% retention rate, ClearSale is the first company to offer chargeback guarantees and the largest company focused on global card-not-present fraud prevention. ClearSale helps businesses prevent fraudulent chargebacks without interfering with the online shopping experience. As a result, clients can sell more, safely, even in dynamic or challenging international markets.  More information at https://clear.sale or follow on LinkedIn, Facebook or Twitter @ClearSaleUS.

Frequently Asked Questions

What was the ClearSale and Shift4Shop webinar about?

The webinar, titled "Chargebacks and false declines: What SMB merchants need to know to protect their business," educated Shift4Shop customers and other online retailers on the challenges of credit card fraud and false declines. It presented strategies and solutions for overcoming these costly problems.

Why are false declines so costly for merchants?

Stricter fraud rules have raised the rate of false declines, and in 2018 false declines cost merchants 75 times more than card-not-present fraud. Beyond the direct cost, declined good customers feel insulted, take their business elsewhere, and damage the merchant's reputation.

Who presented the ClearSale webinar?

The webinar featured ClearSale Executive Vice President Rafael Lourenco and ClearSale SVP of Sales David Fletcher. Separately, ClearSale's VP of Partnerships and Alliances, Denise Purtzer, presented at the Couch Conference during the same period.

Why do chargebacks and false declines matter especially for SMB merchants?

Chargebacks cost online retailers millions of dollars each year, and false declines can cost even more as loyal customers leave and reputation suffers. In times of economic uncertainty, it is critical that small and medium retailers do everything they can to protect both revenue and reputation.

What approach does ClearSale use for fraud protection?

ClearSale combines statistical technology with a large team of specialized fraud analysts for a balanced, real-world approach. It is described as the first company to offer chargeback guarantees and a company focused on global card-not-present fraud prevention.

How does ClearSale help merchants without hurting the shopping experience?

ClearSale aims to prevent fraudulent chargebacks without interfering with the online shopping experience. The goal is to let clients sell more safely, including in dynamic or challenging international markets, while avoiding unnecessary friction for good customers.

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